Why the carbon market's "ugly ducklings" are becoming its biggest success stories.
July 13, 2026 - Customer Stories
Shell is one of the largest retirees in the voluntary carbon market. We spoke with Christina Elvers, Shell’s Strategy Manager for Environmental Products Trading, about how Shell uses Calyx Global’s ratings when making purchase decisions.
As a large scale buyer, Shell has an internal due diligence team that evaluates potential carbon credit purchases. When they need additional analysis—whether on emerging topics like super pollutants or trends in the market—they often look to Calyx as “trusted advisors” for a steer.
“Calyx has deep subject matter experts at hand who do their analyses and think about complex issues deeply,” Christina said.
A carbon credit rating is much more than just a letter grade—it is a comprehensive assessment of risk across key dimensions including additionality, over-crediting, permanence, and overlapping claims. Shell uses Calyx’s analysis of where a project is likely to succeed or fall short of its GHG integrity claims as part of its own due diligence process. This saves the team hours of work, for example, by allowing them to quickly move past credits that are unlikely to be additional, and focus on specific attributes of a potential purchase that warrant their deeper investigation.
“When evaluating carbon credit purchases, we use Calyx for, of course, the rating. But what is more valuable to us is what’s behind the rating – where there are potential risks, or where a project has done a really good job? That means we can triangulate our due diligence in a way that we couldn’t do without their detailed background information”
Christina identified the importance of ratings as a third-party source of information about the market.
“I'm hoping that ratings agencies will remain an important pillar of this conversation, contributing to supply-side confidence and demand-side interest.”
Keep up with carbon market trends
Get the monthly newsletter and stay in the loop.
Trusted By


Next Up
"Integrity and impartiality are the priority": How McGill St. Laurent backs up its carbon trading desk with third-party trust
July 22, 2026
Superpollutants Season 2: Revisiting a critical part of the carbon markets
July 16, 2026
HFC destruction: A new horizon for super pollutant credits?
May 12, 2026